BENTA BOSSES · EPISODE

People Avenue, Cybill Getgood: What Makes a Great Leader? | Benta Bosses Ep. 18

People Avenue

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ABOUT THIS EPISODE

Cybill Getgood explains how starting in outsourcing at 18, losing her first BPO business, and rebuilding shaped the way she leads People Avenue.

Cybill Getgood began working in outsourcing at 18 and later started a BPO business that closed within its first year. In this Benta Bosses episode, she discusses what that failure taught her, how she rebuilt, and the experiences that changed her approach to leadership.

The conversation also covers self-awareness, resilience, and why a growing company needs more people who can lead. Cybill connects those lessons to People Avenue, where Filipino teams support international clients across recruiting, marketing, web development, and back-office operations.

PRACTICAL LESSONS

What you'll learn

Leadership develops through experience, including the failures that force a founder to reassess how they work.
An early business failure can become useful only when the founder studies what went wrong and changes the next attempt.
Company growth depends on developing people who can make decisions without waiting for the founders.
Self-awareness helps a leader understand how personal setbacks affect the way they manage and support others.
People Avenue pairs Filipino talent with international clients while building leadership capacity inside its own team.

QUESTIONS ANSWERED

Inside the conversation

Are great leaders born, or can leadership be learned?

Cybill’s story supports the second view. Her approach developed through work, failure, rebuilding, and the responsibility of leading other people.

How did Cybill begin her career in outsourcing?

She entered the outsourcing industry at 18, years before starting People Avenue.

What happened to her first BPO business?

The business closed within its first year. Cybill discusses the mistakes behind that outcome and how the experience changed the path she took next.

Why does a growing company need more leaders?

Growth stalls when every decision still depends on the founders. Developing people who can take ownership gives the company room to expand.

How does People Avenue work with Filipino talent?

The company builds Filipino teams that support international clients across recruiting, marketing, web development, virtual assistance, and back-office operations.

FEATURED COMPANY

About the company

People Avenue is an Australian-owned, Filipino-run workforce solutions company. It helps businesses build teams across recruiting, marketing, web development, virtual assistance, and back-office operations through dedicated offshore teams, agency services, and on-demand support.

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