Moderno Home Depot, Jean Sanchez: What the Risk Is Actually Worth

PRACTICAL LESSONS

What you'll learn

Test demand before committing to inventory. Moderno ran ads, answered inquiries, and used samples and pre-orders before placing larger orders.
Let customers show you when a physical experience matters. The first showroom happened because buyers wanted to see and test a high-ticket fixture.
Education can create a market. The team explained how smart toilets work and addressed safety questions before expecting people to buy.
Customer service does not stop at delivery. Moderno Care covers product selection, warranty guidance, usage questions, and after-sales support.
Build systems before volume overwhelms the team. As orders and inventory grew, Jean and Rovie sought mentors, hired specialists, and formalized their processes.

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QUESTIONS ANSWERED

Inside the conversation

How did Moderno Home Depot start selling smart toilets?

A friend in the importation business suggested the category. Jean and Rovie saw a gap in the Philippine market, tested interest with ads, and moved to samples and pre-orders after inquiries showed demand.

How did Jean and Rovie test demand before ordering inventory?

They ran ads first, answered prospective buyers themselves, installed a sample at home, and accepted pre-orders before committing to larger shipments.

Why did they open a physical showroom?

Customers wanted to see, touch, and test a high-ticket bathroom fixture before installation. That demand persuaded the couple to open a basic Bulacan showroom with only a few displays.

What helped Moderno stand out in an unfamiliar product category?

The company focused on education, working showroom displays, founder-led content, and after-sales support rather than competing only on price.

How did Jean step up during Rovie's health crisis?

She took over responsibilities they had handled together, accepted help from family and friends, and kept pushing the company toward the expansion they had planned.

What should first-time importers do before placing a large order?

Jean recommends comparing suppliers, checking reviews, requesting samples, testing product quality, and understanding the supplier's minimum order quantity before committing to inventory.

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Moderno Home Depot, Jean Sanchez: What the Risk Is Actually Worth | Benta Bosses Ep. 15