BENTA BOSSES · EPISODE

Konu Foods, Denise and Tricia: The Sweet Mix of a Family & Business | Benta Bosses Ep. 16

KONU Foods

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1 hr 22 min

•All episodes
ABOUT THIS EPISODE

KONU Foods co-founders Denise and Tricia discuss growing a Filipino snack brand, handling larger orders and food regulations, and expanding into new markets.

KONU Foods co-founders Denise and Tricia talk about building a Filipino snack brand, from developing new snack formats to managing food regulations and larger orders. They also discuss the role of branding and TikTok, plans for international growth, and the trust and respect needed to build a team.

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PRACTICAL LESSONS

What you'll learn

  • Scaling a snack business includes preparing for larger orders and retail distribution.
  • Food regulations and FDA compliance are part of operating a food brand.
  • Branding, packaging, and TikTok are part of KONU’s approach to attracting customers.
  • Growth also depends on trust and respect within the team.
QUESTIONS ANSWERED

Inside the conversation

What does the episode cover about scaling a food business?

Denise and Tricia discuss handling larger orders and retail distribution as KONU grows.</p>

Which operating requirements do they discuss?

The conversation includes food regulations, FDA registration, and compliance.

How does KONU approach customer awareness and expansion?

The episode covers branding, packaging, TikTok, and plans to reach more consumers in international markets.

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FEATURED COMPANY

About the company

KONU makes snack products including Cone Snacks and Mini Krunch cereal jars. The company says it was founded in 2021 to make snacking more exciting.

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KEEP WATCHING

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